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Recent News
New Release: Ad Armor Enhancements
The Search Monitor is delighted to unveil NEW enhancements to Ad Armor, the most powerful tool in your SEM toolbox.May 31, 2024
New Release: Ad Armor Enhancements
The Search Monitor is delighted to unveil NEW enhancements to Ad Armor, the most powerful tool in your SEM toolbox.
May 29, 2024
The Search Monitor Announces Ad Armor: Cutting-Edge Budget Control for Paid Search Campaigns
The Search Monitor unveils additional enhancements to Ad Armor, a cutting-edge product designed to optimize paid search budgets and enhance ROI. Ad Armor helps businesses reduce advertising costs while maintaining high visibility and click-through rates.
September 01, 2023
New Release: Keyword Layout Report
The Search Monitor announced today that it has added a new Keyword Layout report for customers using its SEM Insights platform.
February 09, 2023
As an expansion on SERP Share, in early January 2023, we released a new reporting area called Ad Armor. Ad Armor is a powerful new tool from The Search Monitor to free up ad dollars, by safely pushing traffic to your free organic listings, without sacrificing traffic or conversions.
October 18, 2021
The Search Monitor Launches New PLA Enhancement – Sellers Snapshots
The Search Monitor announces new enhancements for Product Listing Ads to help support the needs of Retail Marketers in Paid Search.
September 30, 2021
The Search Monitor Launches PLA Enhancements
The Search Monitor announced today that it has released new and enhanced Product Listing Ads features.
August 20, 2021
The Search Monitor Launches Support for Vehicle Listing Ads on Google and Bing
The Search Monitor announces support for Vehicle Listing Ads on Google and Bing.
October 01, 2020
Nielsen Ad Intel Launches Search as a Media Type with Data from The Search Monitor
We are thrilled to announce our new partnership with Nielsen, a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide.
June 14, 2019
NEW: Artificial Intelligence Feature For Keyword Development
The Search Monitor adds enhancements that will allow users to get the benefit of artificial intelligence and computer learnings to better evaluate the competitive landscape.
November 29, 2018
The Search Monitor Launches LiveSERP – Free Search Results Viewing Tool
The Search Monitor’s LiveSERP tool is now web based. LiveSERP makes it possible to for users to run live web searches, from multiple cities, countries, engines, and platforms (mobile or desktop) on the fly.
October 22, 2018
The Search Monitor Is Integrated with Tableau
The Search Monitor has integrated its ad monitoring and brand protection data into Tableau via the Tableau API.
October 22, 2018
The Search Monitor Adds Amazon Visibility Benchmarking
Advertisers can now benchmark share of voice on Amazon.com’s search results using The Search Monitor’s competitive intelligence ad monitoring platform
August 23, 2018
The Search Monitor Adds Amazon.com Search Listings
The Search Monitor adds Amazon.com search listings to its competitive intelligence ad monitoring platform.
June 22, 2018
The Search Monitor announces the release of competitive intelligence for paid and organic listings on Amazon.com.
February 14, 2018
The Search Monitor Nominated For “Best Use Of Data” Biddable Awards
The Search Monitor is proud to be nominated in the Best Use of Data category for Performics’ work with Europcar.
November 07, 2017
The Search Monitor Releases A New User Interface
The Search Monitor, the leader in precision ad intelligence and compliance monitoring, today announced the release of a new and improved user interface.
October 05, 2017
The Search Monitor Adds Chinese Search Engines: Sogou and Haosou
The Search Monitor announced today the release of paid search ad monitoring on China’s Sogou and Haosou search engines.
August 07, 2017
Expanded Mobile and Canada Ad Monitoring
The Search Monitor has added two new product releases this week: mobile ad monitoring for AOL, Baidu, and Yandex; and zipcode monitoring for searches in Canada.
August 04, 2017
New Release: Detailed Click and Spend Data for UK Searches
The Search Monitor, precision ad intelligence for search marketers and affiliate managers released detailed click and spend data for United Kingdom (UK) searches.
August 03, 2017
The Search Monitor’s New Release: Detailed Click and Ad Spend Data for UK
The Search Monitor, precision ad intelligence for search marketers and affiliate managers released detailed click and spend data for United Kingdom (UK) searches.
June 19, 2017
NEW Feature: Expanded Zipcode Level Targeting
The Search Monitor has now added zipcode level monitoring for Yahoo and Bing.
May 04, 2016
New Content Monitoring Feature: Customizable Search Areas
The Search Monitor is excited to announce an important enhancement to our Content Monitoring service, the addition of customizable search areas for detecting violations.
November 11, 2015
The Search Monitor’s New Release: South Korea’s Naver Search Engine
The Search Monitor is excited to add South Korea’s Naver, one of the world’s leading search engines, to its list of monitored media. Naver was started in 1999 to provide more relevant Korean-language results for South Korea’s consumers. And 16 years later, it is still the king of the market, with 50% market share compared to Google’s 37% share.
November 05, 2015
The Search Monitor’s New Release: Hotel Ad Monitoring Service
The Search Monitor today enhanced its ad intelligence platform to let hotel owners and online travel agencies (OTAs) monitor online hotel listings for compliance and competitive insights.
November 03, 2015
The Search Monitor’s New Release: Ad Extension Monitoring For Google Adwords
The Search Monitor today released ad extension monitoring for Google Adwords’ paid search ads.
October 28, 2015
New Release: Ad Extension Monitoring for AdWords Paid Search Ads
Ad extension monitoring shows marketers exactly how their competitors, partners, and industry leaders use Google’s highly effective ad extensions.
October 28, 2015
The Search Monitor Releases Enhancements To Its Content Monitoring Service
The Search Monitor today announced that it has enhanced its content monitoring service with several new features.
October 27, 2015
The Search Monitor Announces New Enhancements to Content Monitoring Service
The Search Monitor today announced that it has enhanced its content monitoring service with several new features. The Search Monitor’s content monitoring service detects text, image links, affiliate links, and source code (like HTML or java script) on web pages and blogs.
August 18, 2015
The Search Monitor Expands Ad Monitoring Coverage to Include Yahoo Mobile
The Search Monitor today announced it had expanded its mobile ad monitoring coverage to include Yahoo Mobile.
July 28, 2015
The Search Monitor Releases Sneak Peek of Its Hotel Rate Monitoring Service
The Search Monitor today provided a sneak-peek of its upcoming hotel ad monitoring service which will monitor paid and organic listings on search engines, including hotel rates for price parity compliance.
July 09, 2015
The Search Monitor Releases the Q1 2015 Updates to Its PPC Benchmark Guides
The Search Monitor today released the Q1 2015 updates for five of its PPC Benchmark Guides: Retail, Finance, Travel, Telecom, and Automotive.
June 17, 2015
The Search Monitor Launches Monitoring of Remarketing Search Ads in Google AdWords
The Search Monitor today released a new service to monitor remarketing lists for search ads (RLSA)–a first in the world of paid search analysis.
January 29, 2015
The Search Monitor Releases its PPC Benchmark Guide For The Retail Industry
The Search Monitor today released the Q4 2014 version of its PPC Benchmark Guide for the retail industry.
January 28, 2015
The Search Monitor Creates Industry’s First Search Marketing Visibility Score™
The Search Monitor today launched the industry’s first system for scoring a company’s search presence across the entire search engine results page.
November 20, 2014
The Search Monitor Posts Google’s Most Popular Holiday PLA Offers to Its Website Every Day
The Search Monitor today announced it will help marketers this holiday season by posting the most popular Special Offers appearing in Google’s Product Listing Ad (PLA) unit.
September 30, 2014
The Search Monitor Releases Search Marketing Snapshot for Travel Vertical
The Search Monitor today released its monthly search engine marketing snapshot for the travel vertical.
September 11, 2014
The Search Monitor Launches New MAP Compliance Service for Manufacturers
The Search Monitor today announced the release of its new MAP Compliance service.
August 28, 2014
The Search Monitor Releases Its SEM Snapshot For The Cable Vertical
The Search Monitor today released its monthly search engine marketing snapshot of the Cable Providers sub-sector of its Telecom vertical.
July 30, 2014
The Search Monitor Releases Retail Vertical Snapshot on Back-to-School PPC Trends
The Search Monitor just completed its most recent industry snapshot of SEM trends, this time focusing on back-to-school trends in retail during July 2014.
July 15, 2014
The Search Monitor Releases Its SEM Industry Snapshot for the Finance Industry
The Search Monitor today released its SEM Industry Snapshot for the finance industry.
June 09, 2014
The Search Monitor Detects and Takes Down Fraudulent PPC Ad Ring
Paid search ads are just as susceptible to fraud as other forms of digital advertising.
May 27, 2014
The Search Monitor Takes Down Online Advertising Fraud Ring
Last month, The Search Monitor detected fraudulent PPC ads running on Bing, Yahoo, and Google. The fraudsters impersonated more than 300 advertisers on a global scale. The advertisers that were affected by the fraudulent activity spanned across several industries.
April 09, 2014
New Geo-Targeted Hotel Keywords Added to Lighthouse Travel Vertical
We’re happy to report we have added new geo-targeted hotel keywords into the Travel vertical for our competitive ad monitoring product, Lighthouse.
January 14, 2014
The Search Monitor today announced a significant enhancement of its tools to monitor affiliate publishers and website landing pages.
November 07, 2013
The Search Monitor Automates Compliance Emails
The Search Monitor announces the release of a new feature that makes composing and sending affiliate and brand compliance emails faster—auto- email-fill.
June 13, 2013
The Search Monitor Launches New Product Listing Ad (PLA) Reports
With Google Shopping’s move to a paid shopping channel, online merchants are looking for reporting on both paid search and Product Listing Ad results in one place.
March 04, 2013
Coupon Code Monitoring is Live
Coupon Monitoring is now available through The Search Monitor reports. We are able to detect when affiliate marketers use coupon codes without permission to drive traffic through coupon web sites.
November 08, 2011
New Release: Shopzilla and Pricegrabber Added to Shopping Monitor
Shopping Monitor now includes Shopzilla and Pricegrabber! Shopping Monitor provides competitive share of voice, page share, ratings history, and rank data on sellers and items across Google Products, Shopzilla, and Pricegrabber.
October 06, 2011
The Search Monitor Adds Twitter Monitoring, Selected by LinkShare as its Preferred Vendor
The Search Monitor added Twitter monitoring to its affiliate compliance platform.
June 23, 2011
New Affiliate, Organic, and Reports Features
Introducing new features for the Affiliate Monitor, reports, and charts.
November 04, 2010
New Features: Google Product Search
We now crawl Google Product Search. Find out who is competing on various shopping items, including rank, pricing, free shipping offers, GoogleCheckout, and item descriptions.
September 30, 2010
New Features: Compliance Tools & GoogleMobile
Compliance tools allow you to email a single row or multiple rows from trademark and/or affiliate reports to anyone. Plus, we now crawl paid listings on Google from the view-point of smartphones.
August 13, 2010
New Features: Email Control, More Charts, Crawler Updates
New features include: email content control, new charting stats, restricted keywords, and new affiliate crawling technology.
January 10, 2010
New Release: YouTube Promoted Videos
YouTube is one of the top search engines, but very few of us realize that you can advertise on YouTube. That is why The Search Monitor now monitors the Promoted Videos on YouTube.
December 22, 2009
New Release: Google Keyword Data
The Search Monitor is now integrated with Google’s API to pull keyword research statistics.
December 14, 2009
New Release: Yahoo! Affiliate Monitoring is Live
The Search Monitor now offers affiliate monitoring on Yahoo! paid search results to its clients. We do this to aid advertisers with affiliate compliance, including the detection of direct linking affiliates and brand hijackers on paid search results.
November 10, 2009
New Release: Baidu + New Charts
We are pleased to announce that The Search Monitor has released the following new features: Baidu and Stacked Bar for Knockout Charts.
August 21, 2009
New Release: Bing Affiliate Monitoring is Live!
As you know, we have always provided trademark and competitor monitoring on Bing. Now, the Search Monitor also supports Affiliate Monitoring on Bing!
July 27, 2009
New Release: Organic, Shopping, Local
We are pleased to announce that the following new features and enhancements were released this month: affiliate ID; bubble charts; and organic, local, and shopping release.
May 08, 2009
New Release: Schedules, Templates, Emails
We are pleased to announce that new features were released this evening that enhance Custom Charts and Custom Reports.
April 29, 2009
New Releases: Custom Charts & More
New releases include: custom charts, frequency statistic, and URL path.
February 05, 2009
Custom Reports – Experience the Power
We launched a new reporting tool today – Custom Reports. It is so powerful and flexible that you can literally create 1,000’s of reporting combinations, all within your control.
January 22, 2009
New Affiliate Report – Discover the Size and Strength of Competitors’ Affiliate Programs
The Search Monitor launched an exciting addition to the Affiliate Monitor reports today (available to ‘Pro’ level clients). You will find new reports called ‘Affiliate List’, released in beta.
October 11, 2008
October 2008 Private Label Release
We have made a a private label version of our system available.
October 02, 2008
Compliance Teams, Affiliate Managers, and Trademark Enforcement Officers: The Search Monitor now has even more evidence for you in your battle against infringement and rule breakers. We’ve made a few enhancements to our Trademark and Affiliate reports.
September 06, 2008
September 2008 Release Notes – Geo Targeting
Geo-Targeting is live. The Search Monitor is the ONLY monitoring utility with the ability to monitor paid search locally.
August 03, 2008
Here’s whats new: displaying URL trademark violations, setting trusted URLs, and establishing separate logins per campaign.
July 22, 2008
July 22 2008 Release: Google Expansion Markets
We released the following new features today: Google Expansion Markets and Languages.
July 12, 2008
Next Release: We’re Going Local, We’re Going Worldwide
Here’s what we’re working on now: monitoring at the local and global level, as well as an API for The Search Monitor.
June 26, 2008
The Search Monitor monitors advertising activity on the web. We watch advertisers on paid search – what they bid on, their ad copy, and their ranks. We also watch blogs, news, and landing pages. We are looking for trademark abuse, brand mentions, affiliate marketers out of compliance with terms, and competitor promotions, pricing strategies, budgeting strategies, and ad copy.
See Our Data at Work
Provide us with a competitor’s website, a set of keywords, or one of our 1,000+ verticals, and we’ll show you the power of our monitoring capabilities. Request a personalized demo today and see what our insights can do for you!
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